Data Insight
Turning data into insights – with our analytics system we help make sense of your data which in turn leads to businesses making astute decisions.
Big Data
Face Recognition Camera
Information Generated:
- Gender(Accuracy 99.4%)
- Age group (Accuracy 99%)
- Kids, Teen, Adult, Mid Age, Senior


Data Sourcing
Big Data Crowd Analytics
Information Generated:
- Social Data – Instagram, Twitter Data
- Traffic – Google Traffic Data (200 m radius considered)
- GPS – Device Movement Data from our Data Aggregators
- LAMP “Location Audience Measurement Platform”
- Potential Views (Total Accumulative Visits)
- Reach (Unique Accumulative Visits)
Data Analytics and Measurements

