Dr Martens Loose In The Shop

The Challenge

How do you keep your friends/families/companions entertained whilst you are trying on different pairs of shoes? What is a good way to give a consumer a final push into purchasing? What is the best way to maximise advertising space?

Tech Solution

An in-built digital panel that not only serves as an entertainment source for consumers but as an in-house educational advertising board. Shoppers that participate and win are rewarded with in store vouchers as well!

Product Type

Hardware Integration


Interactive Digital Panel Display, Offline Games

Client Name

Dr Martens

Project Outcome

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